Authors

Ernst and Young

Publication Date

13-5-2016

Publisher

Ernst and Young

City

Perth

Abstract

Northern Beef Futures (NBF) is 4-year, $15M program to act as a catalyst to stimulate transformational change for the WA northern beef industry to capture growing export market opportunities, with a view to doubling the WA Beef industry value by 2025.

NBF funded this project to identify and share with the WA beef industry some alternative global agrifood industry growth models and value chain initiatives to improve international competitiveness.

As a result of six global case studies and interviews with agri-SMEs, the following critical success factors have been identified in achieving growth:

  • Key client / market facing industry players took a lead role
  • Key stakeholders were aligned to support industry growth objectives
  • Strategy determined industry supply chain structure and operations
  • A fact based understanding of current state industry performance was critical to future strategic direction
  • A number of key emerging trends around technology, sustainability and producer-level innovations are increasingly growing in importance

Number of Pages

94

Keywords

norther beef futures, beef industry, markets, export, agrifood, industry growth

Disciplines

Agribusiness | Agricultural Economics | Beef Science

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