Direct selling is a plus for cattle producers

Authors

P G. FrappleFollow

Keywords

Beef cattle, Direct marketing, Western Australia

Disciplines

Food Processing | Other Animal Sciences | Sales and Merchandising

First Page Number

76

Last Page Number

78

ISSN

0021-8618

Abstract

The aim when marketing cattle is to maximise the net return with the minimum level of risk. To do this a producer needs an accurate description of the stock for sale and information on the likely gross returns and costs of selling through the different marketing systems.

Since producers' selling costs and processors' buying costs are lower in direct sales, it is more likely that net returns from direct delivery will be higher.

Recommended Citation

Frapple, P G. (1989) "Direct selling is a plus for cattle producers," Journal of the Department of Agriculture, Western Australia, Series 4: Vol. 30: No. 2, Article 9.
Available at: https://library.dpird.wa.gov.au/journal_agriculture4/vol30/iss2/9