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Western Australia produces all of its domestic fresh broccoli, cabbage, cauliflower and Chinese cabbage requirements and is ideally positioned to service markets in Asia, the Indian Ocean region and beyond. Singapore, Malaysia and Brunei account for about 78 per cent of vegetable brassica exports from Western Australia. However, markets also exist in Hong Kong, Taiwan, Thailand, Japan, Indonesia and the Middle East.
Opportunities may also exist for supplying value added product such as fresh cut or frozen prepacked florets.The industry, supported by the Department of Agriculture and Food, is pursuing opportunities in productivity improvement, quality assurance and marketing which will support consumer confidence in the product and address competition issues.
Number of Pages
Economic analysis, Brassicas, Export promotion, Marketing, Cabbages, Cauliflowers, Broccoli, Western Australia
Agribusiness | Agricultural Economics
Department of Agriculture and Food, Western Australia. (2006), Brassicas from Western Australia at a glance. Department of Primary Industries and Regional Development, Western Australia, Perth. Bulletin 4685.
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